Show #163 – Science of Attracting Customers

Show 163 of The Engaging Brand leadership and marketing podcast is ready just for you. To subscribe or listen on your PC now – both for free, you don’t need to download anything – it is all explained at the end of the post.

What an interview today, I am talking to Jimmy Vee and Travis Miller who talk us through how to build a marketing campaign that attracts customers, based on their book Gravitational Marketing. They offer many free resources at the Gravitational Marketing site as well as a free starter pack at Start Attracting Customers which you should check out. We discuss

How important is it to understand your customer?

How can you target your customer?

What are the keys to successful marketing?

How can you create a viral marketing campaign?

Is it the product or the experience that is "spreadable"?

Practical marketing techniques to spread the brand message

If you have feedback for me on the show or topics that you would like me to cover then e-mail me at anna@theengagingbrand.com or hop over to Facebook group for The Engaging Brand.

How can listen to the Engaging Brand

1) You can listen on your PC now without downloading any software just click here and it will take you to the blubrry page.Then press the play button!

2) You can subscribe to the show via iTunes or

3) If you use a different podcatcher then you can subscribe using the following  http://www.podcasternews.com/feeds/enbr.xml

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