Show 329 – How to get the best out of your brain

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Show 329 of The Engaging Brand leadership and marketing podcast is ready just for you. To subscribe or listen for free, you don’t need to download anything and all explained at the end of the post.

The brain is such an important part of human beings and yet we seem not to spend time thinking about how to get the best out of our own brains and the people around others. I recently read Shine a book by Dr Edward Hallowell, MD on how to develop a team and a life which shines above all others. Edward is  is a psychiatrist and served as an instructor at Harvard Medical School for 20 years, we talk about

  • How the brain has its limits and yet is plastic and can change.
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  • The reason why social media can overload our brains.
  • Is social media good for the brain.
  • How to develop the cycle of excellence.
  • Can we connect with anybody?
  • How you need to like or respect your team members?
  • How to unleash the power of great work.
  • How human connection is a better predictor of poor health than smoking!
  • Does emotional connection need to be with a person can it be to a vision, brand or goal?
  • How to encourage play within your team?
  • A fantastic way of improving customer service…
  • Difference between good suffering and bad suffering

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Anna has spent over 20 years as a Board Director at several global brands. She now runs her own company The Engaging Brand which supports business leaders who want to transition to the new social business model. She is also a speaker, writer and radio show presenter on social business, indeed her podcast The Engaging Brand has been nominated 6 years running as Best Business Podcast at the Podcast Awards. She brings an unusual mix of experience to business - she has a 1st Class Law Degree, MBA in marketing and is a qualified Chartered Accountant. This unusual mix means not just explaining the why of being social but how to turn social into a measurable business tactic to grow your bottom line. Her blog is recognised as one of the leading UK marketing blogs.


    April 15, 2011 at 1:31 am

    Thanks for the brief intro on what to expect from the book. Where did you get a copy?

  2. April 15, 2011 at 4:08 pm

    I get them mainly on amazon but any bookstore will have them…this is a great one to read.

    April 19, 2011 at 3:23 am

    That sounds like a fantastic book. I’ll definitely keep a lookout on our local bookstore. I do certainly want to read up on how to further enhance excellence and various skills.

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