Show 348 – Reputation Rules

Show 348 of The Engaging Brand leadership and marketing podcast is ready just for you. To subscribe or listen for free, you don't need to download anything and all explained at the end of the post. Daniel Diermeier Director of the Ford Motor Company Center for Global Citizenship and named 'Oscar of Business Schools' by the Financial Times joins Anna Farmery to talk about…

The Confused Employee

A few years back I published this on the Gaping Void blog…still as relevant today me thinks! If… a brand starts inside the company, then the confused employee asks 1. If you believe in the strategy, why can’t you explain it? 2. If talent is important, why is promotion based on your social circle?  …

Why you need to C.H.A.T

Influence is defined as "A power affecting a person, thing, or course of events, especially one that operates without any direct or apparent effort" Notice the without any direct or apparent effort…. That is why spamming, broadcasting, tweeting, blogging …none of them in themselves are influence just tools to gain influence.  Influence occurs when you…

5 Creative Office Designs That Engage Employees!

Office spaces can be incredibly dreary and unpleasant places.  Oft-times, the windows surround the outside of the space and are reserved for senior staff.  For those people who have not achieved a status befitting a corner office, the act of spending 8 to 10 hours a day surrounded by freestanding walls, lit by fluorescents, can…

Patterns are the fabric of life

Human behaviour amazes me – that's why I explore it on podcast…because if we are going to attract customers, attract talent to sell to consumers then we need to understand much more how they tick… Patterns are part of the human behavior. We all like to think we are different and that we would like…