This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips, is ready to download.
Jason Jennings is the bestselling author of amongst other books Think Big, Act Small and USA Today named him one of the three most in-demand business speakers in the world.
Today he joins Anna Farmery to discuss The Reinventors
- Why we need to be constant 'reinventors'
- How reinvention is not an option but a reality of the management of change
- How a change management program is a sign of being too late...reinvention is a process not a project.
- How leadership is about reinventing yourself to stay ahead of your employees who then are inspired to keep ahead of the competition.
- How reinvention can mean changing the core of the business or by making many small bets and then scaling those across the business when they work
- Why you don't need a research and development department to find new ideas
- Is reinvention about removing ego and letting go of the need to control.
- Make sure you understand first and pass judgment second...not the other way round!
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