This week's The Engaging Brand podcast covering social media, business ideas and brand marketing tips, is ready to download.
Following the interview with Sir Terry Leahy of Tesco fame, yet another stunning business interview with a leading figure of the 20th Century fashion world.
Tomio Taki - the man behind Anne Klein Company and Donna Karan International has gone from 
“I don’t think I’d be where I am today without Tomio Taki.”- Donna Karan
He joins Anna Farmery to discuss ZENNOVATION , a book in which he reveals the experiences that shaped his business philosophy.
- 3 Tips to Continuing Success - be prepared, know your enemy, without a loser there is no winner
- How to take a risk as a small business
- How to cope with competition and economic changes, building an even stranger brand
- The need to know what your secondary product is, in case your products don't work
- How the early requirement of taking on family responsibility helped to give him the strength to think independently and be successful in business
- The creation of the DKNY brand with Anne Klein - the difference between starting a business and growing a brand
- How Western leaders need to embrace humility.
- The story of the saw! How a saw shows you there is always more than one way to achieve your goals
You can email Tomio with any questions at Tomio Taki
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