Show 435 – Best Practice for Online Collaboration

The Engaging Brand podcast covering social marketing, business ideas and brand marketing tips has a new episode but before we start…The listener winning an Engaging Brand goodie bag – picked from all the people who share, like, tweet about the show to say a BIG thank you from me! – is Jeannie Bolstridge.

Anna Farmery talks with Lionel Roux from Wimi – a company Wimi specialising in collaborative work tools. We discuss
  • Collaboration online – why are people reluctant to it?
  • What is the strength of collaboration online?
  • What about security of cloud – is this a barrier to growth?
  • Why cloud computing increases your security regarding confidentiality?
  • Is there a risk that I am at the whim of the cloud service company – should I have cloud backup?
  • Cross platform cloud services – and how it is making it easier to create online storage for all your business documentation.
  • The importance of open software for online backup
  • How cloud computing is embracing branding so that you have control of brand management for shared documents.
  • What are the best practices for online collaboration?
  • Can you analyse the efficiency of online collaboration?

I love to hear your thoughts so email me,, join me on twitter , Google+ or Facebook…love to hear your opinion and ideas.

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Anna has spent over 20 years as a Board Director at several global brands. She now runs her own company The Engaging Brand which supports business leaders who want to transition to the new social business model. She is also a speaker, writer and radio show presenter on social business, indeed her podcast The Engaging Brand has been nominated 6 years running as Best Business Podcast at the Podcast Awards. She brings an unusual mix of experience to business - she has a 1st Class Law Degree, MBA in marketing and is a qualified Chartered Accountant. This unusual mix means not just explaining the why of being social but how to turn social into a measurable business tactic to grow your bottom line. Her blog is recognised as one of the leading UK marketing blogs.

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