Show 449 – The Chaos Imperative

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The Engaging Brand podcast covering social marketing, business ideas and brand marketing tips has a new episode.

Anna Farmery speaks with Ori Brafman and Judah Pollack about THE CHAOS IMPERATIVE: How Chance and Disruption Increase Innovation, Effectiveness, and Success  A book which argues that the most efficient groups and organizations should embrace new ideas by allowing a little unstructured space and “contained chaos” into their planning and decision-making.
  • What is chaos and what is good about chaos?
  • How to use white space – and how to use thinking time in a productive way.
  • Is it possible to not think about anything in particular? Is thinking about thinking white space?
  • How Einstein came across his ideas whilst falling asleep.
  • How we are moving from managing bodies to managing minds in the information age?
  • How to manage teams with people who think differently.
  • Is the world wide web noise or white space for thinking?
  • Can you get variance from yourself – how to encourage yourself to think differently.
  • The role of serendipity – and how to manage it!

And finally the listener of the week is Marianne Cantor from Google+ who was chosen from all the people who have shared about the show this week – a goodie bag is on it's way to you to say a BIG THANK YOU!

I love to hear your thoughts so email me, anna@theengagingbrand.com, join me on twitter , Google+ or Facebook…love to hear your opinion and ideas.

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Author:
Anna has spent over 20 years as a Board Director at several global brands. She now runs her own company The Engaging Brand which supports business leaders who want to transition to the new social business model. She is also a speaker, writer and radio show presenter on social business, indeed her podcast The Engaging Brand has been nominated 6 years running as Best Business Podcast at the Podcast Awards. She brings an unusual mix of experience to business - she has a 1st Class Law Degree, MBA in marketing and is a qualified Chartered Accountant. This unusual mix means not just explaining the why of being social but how to turn social into a measurable business tactic to grow your bottom line. Her blog www.theengagingbrand.com is recognised as one of the leading UK marketing blogs.

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